Limitless possibilities flood the gates of every organization given this scenario of the nature of work in 2010. Everything is almost possible. The search for knowledge and its immense application has done great to the world; and there is still the continuing quest for what is now termed as the knowledge workers. They will continue to harvest knowledge for the contribution to the future. As everything moves into its fastest pace, all organizations will try to run with it. Ideas will be flooding. Developments in every aspect like structures and machines will be more explicitly seen; innovations will continue to flourish. As a communicologist, however, I will make sure that only a small leak of the flood can enter the organization where I am working.
In spite of the advance technologies which have been developed during this time in 2010 like the PCE for example, the demand for communicologists will still be great; in fact, for me it will be a greater demand. We, however, cannot ignore the fact that we are living in a fast-paced era. It is not even impossible that there will come a time when companies will just lay-off all their human workers and replace them with machines. We just could not let this happen because it’s just like saying that the value of humans are now secondary to machines. There comes our role as communicologists. Our roles, therefore, do not change. What can just be changed is we should raise our role into the next level. The challenge will be bigger for us because we need to help companies retain the traditional communications used in organizations like interpersonal communication, at the same time keeping up with the technological advancements, which makes this traditional communications fade into the background.
There are a few things missing in this scenario; these are the negative sides of the nature of work in 2010. First, I just can envision a possible set-up: few humans in the organizations and a number of robots having a business meeting in a room. Or second, just like what I have mentioned a while ago, machines are to replace some, if not all persons in the workplace. Like for example, an automatic computer secretary or what I temporarily call “sectobot”, which takes note of the minutes of the meeting. This sectobot will be able to write everything that has been talked about in the meeting; at the end, the minutes will be filed in the sectobot’s own memory. Third, there was a lack of future considerations, therefore leading to not-so-exact visions. I know this article was written in 1995, but I also know that severe problems have already been present there that may somehow lead to a more precise vision of 2010. Look at the setting of 2007. These situations that I will mention have been rampant today, but I know they already existed way back. Massive competition has been happening, not only among companies, but also among countries. In fact, this competition is often the source of dispute among nations and organizations. 2010 is not too far. This competition will remain in three years and will even be greater in my opinion. The article by Eric Vogt is too idealistic for me, value judgment-wise. It just cannot happen without competition. I am sure that prejudice and discrimination will still be present and people will not even let someone like Lupita to engage with them in their work. in addition, there was a lack in the realistic consideration of the situations of the countries in the world like the problem in education and the access in technology. Countries, including Latin countries, just like Lupita’s country, suffer in these areas. Education has been a global problem because not all have access to it. Technology has been a problem for some countries for the same reason: inaccessibility. It was just impossible that Lupita could have even have access in those types of technologies.
Wednesday, December 10, 2008
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